elp logo

Specialist education to level-up on your
eCommerce and Growth Marketing skills

eCommerce Programs
8 Weeks

Remote

8 Weeks

 
course type

Eligibility

2+ Yrs Experience

 
start

Program Starts

Feb '25

 
deadline

Early Access

Admission Closed

Trusted by Experts

India’s leading organizations use Digiaccel’s eCommerce and Marketing education for their employees.

  Amazon
Bombay Shaving Company
  Groupm
  HUL
 Levis
  Mindshare
  Amazon
Bombay Shaving Company
  Groupm
  HUL
 Levis
  Mindshare
  Amazon
Bombay Shaving Company
  Groupm
  HUL
 Levis
  Mindshare
  MLG
Performics
  Sanfe
  Tata Consumer Products
 Wella
  WPP
  MLG
Performics
  Sanfe
  Tata Consumer Products
 Wella
  WPP
  MLG
Performics
  Sanfe
  Tata Consumer Products
 Wella
  WPP
industry-partners
amazon long

Digiaccel is Amazon’s Knowledge Partner
for eCommerce education in India

Become an
eComm Specialist

Accelerate your career with India’s
most specialist eCommerce program.

Brand Strategy Icon

Build brands & business
on eCommerce & qCommerce

Learn the nuances of running an eCommerce business across formats.

Cross-Functional Perspectives

Build a holistic view of eComm
& qComm by connecting the dots

Build cross functional perspectives by understanding both the brand and retailer side of eComm & qComm businesses.

Accelerated Learning

Ramp-up your skills if you are new
to eComm and qComm

Build the skills needed to thrive in eComm roles on either side of the business.

Upskill for Career Transitions

Upskill for Career
Transitions

Build skills to prepare for a roles across Brands, Category and Growth for eCommerce.

Build In-Demand
Industry skills

The eELP is designed to help you level-up on skills to become an eCommerce practitioner.

eRetail Fundamentals

eRetail Fundamentals

    Define shopper journeys and design experiences for eCommerce and qCommerce shoppers.
    Build a growth flywheel for your brand / business.
eCommerce Strategy​

eCommerce Strategy​

    Unit economics and metrics for eCommerce & qCommerce outcomes.
    Build an eCommerce strategy for your business.
P&L Management

P&L Management

    Understand eCommerce and qCommerce P&L.
    Action planning for topline and bottomline for your brand/ business.
Growth Marketing

Growth Marketing

    Build the growth stack for a online business.
    Identify acquisition and retention channels.
    User / category tasks for action planning on eComm / qCommerce.
Performance Marketing

Performance Marketing

    Build a brand media and performance marketing plan for eComm and qComm platforms.
    Measure media outcomes & Design optimization strategies.
Content Marketing

Content Marketing

    Craft omnichannel assets for eCommerce platforms
    Design creatives basis best practices

A Curriculum
Designed & Delivered
by Industry Experts

Our curriculum is designed by industry experts with frameworks, case studies, projects, simulations and tools that are relevant to what the industry requires today.

Week 1
eCommerce Strategy
  • tick
    Shopper Journeys on eCommerce & qCommerce
  • tick
    Decoding eRetail platforms
  • tick
    Understanding eCommerce & qCommerce business equation
  • tick
    Simulation
  • tick
    Breakdown of eCommerce and qCommerce P&L
  • tick
    Implications for brands and tactics to drive topline and bottomline
  • tick
    Selection & Pricing frameworks
  • tick
    Simulations
  • tick
    Building a Growth plan
  • tick
    Acquisition and retention channels
  • tick
    Designing growth experiments for your brand/business
  • tick
    Simulations
  • tick
    Performance Media ecosystem
  • tick
    Planning frameworks for search, display, on-platform marketing
  • tick
    qCommerce deep dive
  • tick
    Simulations
  • tick
    Deep dive into digital shelf analytics
  • tick
    D2C founder masterclass
  • tick
    Influencer marketing masterclass
  • tick
    Live sessions for doubts and career advise
  • tick
    Optional 1-1 slots for specific inputs (2 hours per learner)
  • tick
    Program wrap up
Digiaccel Curriculum
prospectus

Download Prospectus

Download the detailed prospectus to understand the program flow.
Covers skills, learning modules and application sessions through the
learning journey.

The eELP has enabled
career growth for
leading professionals

Hear about the eELP experience of alumni from previous cohorts.

Rachit

“Digiaccel helped me learn how a brand thinks about a platform and how a platform thinks about brands. This helped me have really meaningful conversations with brands during my role at Blinkit.”

Vidushi

“The skills that I gained at Digiaccel's program helped me interact with eCommerce stakeholders better. I could speak their language, understand problems and co-create solutions which was an imperative part of my job.”

Tinaj

“It was a very interesting perspective to hear retailer side of things and the consumer side of things. Selection design framework helped me decide our distribution strategy for the new brand we are launching.”

Preeti

“Learning from industry mentors who had worked on and solved real world problems was very interesting. The curriculum helped me appreciate the concerns of retailer and sharp focus our offerings for them.”

Viraj

“The mentors that you are going to get over here and the peer interactions are definitely going to level up your eCom game and more importantly, help you build an amazing network.”

Abhishek

“They really helped in basically bridging the gap between the traditional way of selling and the way of selling in the ecommerce market platforms.”

Sayali

“Digiaccel covered a lot of concepts such as the retailer side P&L, average order value, product basket mix and how to make the retailer more profitable.”

Namrata

“I took the Digiaccel program to upgrade my knowledge and skills that are required for marketing and also to have career growth and get good opportunities.”

Diverse Program Cohort from Across Industries

Our alumni work across eCommerce, D2C, Media and FMCG.

Alumni across Industries

Years of Experience

An New-Age Upskilling System Designed
for Professionals,
by Professionals

Learn from Industry Experts

NOT College Professors

100% of Digiaccel curriculum is designed and mentored by Industry
professionals.

Learn from the lived experience of experts across India’s top companies.

Casestudy Simulation

Industry Leading Frameworks

NOT Theoretical Knowledge

Skills are built through practice.

At the end of each week apply what you learn through business case studies
& simulations.

leading frameworks

Learn by Doing

NOT Recorded Lectures

Diciaccel programs are application first.

Work on real world problems and build a body of work.

Build eCommerce Skills

Peer to Peer Learning

NOT Solo Learning

Cohort based learning with other industry professionals.

Learn through shared experiences.

Meet your Mentors

You will be taught by eCommerce operators in specific domains who have run eCommerce
businesses across Retail, Brand, Media and Technology.

Avik Bhandari

Avik Bhandari

Ex. Senior Director

logo
Madhuvanthi S

Madhuvanthi S

Strategy Principal

logo
Karan Bhagi

Karan Bhagi

Ex. Marketing Director

logo
Arun A

Arun A

ex Sr. PM Digital Commerce

logo
Mohona Dey

Mohona Dey

Revenue Growth Mgmt.

logo
Pankaj Yadav

Pankaj Yadav

Sr. Category Manager

logo
Aalekh Tripathi

Aalekh Tripathi

Ex. Marketing Manager

logo
Tarun Jyot Singh

Tarun Jyot Singh

Founder

logo
Ankur Devpura

Ankur Devpura

Ex. eCommerce Head

logo
Sriram G

Sriram G

Strategy Head

logo
Avik Bhandari

Avik Bhandari

Ex. Senior Director

logo
Madhuvanthi S

Madhuvanthi S

ex General Mgr. Brand

logo
Karan Bhagi

Karan Bhagi

Ex. Marketing Director

logo
Arun A

Arun A

ex Sr. PM Digital Commerce

logo
Mohona Dey

Mohona Dey

Revenue Growth Mgmt.

logo
Pankaj Yadav

Pankaj Yadav

Sr. Category Manager

logo
Aalekh Tripathi

Aalekh Tripathi

Ex. Marketing Manager

logo
Tarun Jyot Singh

Tarun Jyot Singh

Founder

logo
Ankur Devpura

Ankur Devpura

Ex. eCommerce Head

logo
Sriram G

Sriram G

Strategy Head

logo

Program Fees & Schedule

Fees Break-Up

icon

Admission Fee

(To secure admission to the program. Adjusted against the tuition fee)

₹25,000

icon

Balance Tuition Fee

(Balance tuition fee)

₹54,000

icon

Total Program Fees

(Total fees for the program)

₹79,000

Payment Schedule

icon

Early Access

(₹15 ,000 waiver on tuition fee)*

10 Jan '25

icon

Program Starts

February '25

*The fee mentioned is GST-exempt as we are NSDC-approved training partner

Financing Options

Our admission team can help you with various financing options incl. credit card EMIs and short term loans which are facilitated by our partners.

The Program Fee Includes

10+ learning sprints with industry experts & 1:1 doubt clearing

Real eComm & qComm simulations where you apply the concepts learned

1 year access to all live & recorded sessions

24x7 access to mentors for doubt solving & query resolution

Lifetime community access with alumni from all eELP cohorts

1 year access to guest lectures and Digiaccel knowledge repository

Want to know more about
the Program?

Select Role

Frequently Asked
Questions